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Features

Everything a messaging integration needs, in one API.

Start with WhatsApp today. Add SMS, RCS and email as they launch, without rewriting your code.

Channels

One API. Every channel your customers use.

WhatsApp is available in early access. SMS, RCS and email are coming soon, behind the same endpoints, statuses and webhooks, so your integration won't change.

Early access

WhatsApp

Official WhatsApp Business Platform (Cloud API) on your own verified business number.

  • Embedded Signup onboarding
  • Templates and the 24-hour window
  • Text, images, video, audio, documents
  • Delivery and read receipts
Coming soon

SMS

Reach any phone, with or without WhatsApp, through the same /v1/messages endpoint.

  • OTPs and order alerts
  • Sender IDs per country
  • Delivery reports
  • Same webhooks and statuses
Coming soon

RCS

Rich, branded messages in Android's native Messages app, with SMS fallback.

  • Verified sender with logo
  • Rich cards and suggested replies
  • Read receipts
  • Automatic SMS fallback
Coming soon

Email

Transactional email alongside your chat channels, tracked in the same message timeline.

  • Order and account emails
  • Attachments from your media library
  • Bounce and delivery events
  • One history per customer

Need SMS, RCS or email sooner? Tell us what you're building and we'll prioritize it.

Messaging

Send and receive with one API

Official WhatsApp Business Platform

Messages go through Meta's Cloud API on your own business number. No phones to keep online.

Templates and the 24-hour window

Approved templates start conversations; free-form replies are allowed while the window is open. Checked before sending.

Media in and out

Upload images, video, audio and documents once and send by ID. Inbound media is stored before the webhook fires.

Ordered conversations

Messages to the same person are delivered in the order you sent them, even under load and retries.

Delivery

Know what happened to every message

Full message lifecycle

queued → sending → sent → delivered → read, or failed with a machine-readable reason code.

Idempotent sends

Send an Idempotency-Key and retry safely for 7 days: you get the original message back, never a duplicate.

Safe retries

Temporary failures are retried with backoff. Messages whose outcome is unclear are marked unknown, never resent blindly.

Conversation history

List messages per channel and contact with cursor pagination, for inboxes and support tools.

Webhooks

Events you can trust

Every event, pushed

Channel and message events delivered to your HTTPS endpoint as they happen.

Signed with HMAC-SHA256

Each request carries a timestamped signature, so you can verify the sender and reject replays.

Retries and dead-letter

Failed deliveries retry 4 times over about 13 minutes, then land in a dead-letter log instead of vanishing.

Per-channel webhooks

Send each channel's events to a different endpoint, ideal for agencies and multi-store setups.

Security

Built for production from day one

Scoped API keys

Read and write scopes, keys limited to specific channels, and rotation with a grace period.

Secrets encrypted at rest

Access tokens and webhook secrets are encrypted with AES-256-GCM; API keys are stored only as hashes.

Rate limits with headers

Per-key, per-workspace and per-channel limits, with remaining quota on every response.

Audit log

Key creation, rotation, channel connections and other sensitive actions are recorded.

Developer experience

An API you can reason about

OpenAPI 3.1 contract

The spec is the source of truth. Generate typed clients and try every endpoint in the API reference.

Request IDs and clear errors

Every response carries a request ID; every error has a stable code and a human message.

Health and metrics

Health and readiness probes plus Prometheus metrics for self-hosted and monitored setups.

Dashboard included

Connect channels, manage keys and webhooks, and read conversations without writing code.

Your next customer update could be a WhatsApp message.

FoxlyFlow is in early access. Tell us what you're building and we'll help you connect your number and send your first message.